On January 16, JD.com held a conference on the enterprise standards and service upgrading of titanium-containing kitchenware. At the meeting, JD.com joined hands with China hardware products Association, the National quality Supervision and Inspection Center of Daily Metal products and industry head brands such as Subor, Estelle, Kangbach and Santou Eagle to jointly release the JD.com Enterprise Standard for Titanium kitchenware. Further standardize the standard of titanium kitchenware, and provide consumers with higher quality kitchenware choices. Not only that, JD.com also through the national over 300 cities trade-in, 180-day sticky pot package return and other kitchen utensils upgrade services, to provide consumers with more high-quality "goods + services" one-stop solution.
In recent years, with people's attention to food safety and health, titanium-containing kitchenware will become the first choice for more families with the advantages of health and environmental protection, wear resistance and durability. Data show that in the past year, JD.com titanium pot turnover increased by 150% compared with the same period last year. In order to help consumers choose and purchase higher-quality titanium-containing kitchenware, the JD.com Enterprise Standard for Titanium kitchenware issued this time has formulated enterprise standards for three subcategories. In the enterprise standard for titanium-containing pots and utensils, it is stipulated that the content of titanium should not be less than 20%, and the requirements and standards for the body, bottom and handle of the pot, while the enterprise standard for titanium-containing water utensils strictly regulates the stability, heat preservation efficiency, sealing and other indicators of the products, and the pure titanium tea set enterprise standard stipulates the standards for teapots, teacups and tea set accessories. In addition, JD.com also simultaneously launched the "titanium kitchenware explosive making plan", which will create popular style products of titanium pot utensils in 2024 through new plans on titanium kitchenware, C2M, titanium category expansion, quality certification, and so on. accelerate the entry of high-quality titanium kitchenware into thousands of households.
During the Lunar New year Festival, on the day of the press conference, JD.com, together with Supor, Estelle, Cangbach and other brands, launched kitchen activities with the theme of "changing pots for the New year, more health and happiness", focusing on many titanium pots, water cups and tea sets. For example, Subor has titanium uncoated non-stick frying pan 2 generation really uncoated, through three major international safety tests, non-stickiness reaches national standard level 1, there are pure titanium Feijian Yunzheng series thermal insulation braised teacups, SANTECO pure titanium slippery cover straight drinking cups, etc., with better health, lightness and thermal insulation. In the follow-up, JD.com will also carry out unified certification and marking of products that meet the "JD.com Enterprise Standard for Titanium-containing kitchenware", and consumers can rest assured that they can choose and buy high-quality titanium products when they recognize the "quality optimization" logo.
In order to let consumers save money and worry, JD.com also further upgraded the service standards of kitchen utensils, in conjunction with Supor, Estelle, Kangbach and other brands to launch the "trade-in of old in more than 300 cities across the country, non-stick pot products 180 days sticky pot package return" service, titanium pots and utensils are involved. If consumers have bought iron pots and non-stick pans in JD.com, they can get a new titanium pot with a certain amount of subsidy, and the activity covers more than 300 cities across the country. Consumers who buy titanium pots and other non-stick pans can enjoy a refund if the sticky pot occurs within 180 days. At present, JD.com more than 100000 goods provide sticky pot insurance service protection, so that consumers can really achieve worry-free purchase.
JD.com retail home business department kitchenware business department head said: "in recent years, JD.com continues to promote the optimization and upgrading of kitchen utensils." The release of JD.com Enterprise Standard for Titanium kitchenware and the upgrading of kitchenware service have further promoted the quality upgrading of JD.com kitchenware, helped the selection of high-quality titanium-containing goods, and relieved after-sales worries. let consumers shop in JD.com to achieve real speed and economy. "
